How to choose the best types of social media for your business

With close to 200 social media platforms to choose from, and some sources saying you need to know more than 75 of them in 2020, how do you know which ones are right for your business? Where do you even begin?

Below are five tips for picking the best channels for your business, whether you’re just getting started or looking to expand your existing presence. The important thing to remember is when you’ve selected the channels you want to pursue, pick one and get it up and running successfully before you open another one.

  1. Start with your audience
  2. Research your competitors and others in your industry
  3. Align with your overall social media marketing goals.
  4. Understand the different platforms and their uses
  5. Keep in mind your available resources

Once you’re on more than one social media platform, make sure to tailor your content to the communication behaviour and audience expectations for each channel. If you need any assistance please contact us today for a quote! Visit: www.hashtag-online.co.za Contact: 076 874 7520 Email: info@hashtag-online.co.za


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