Video marketing is undoubtedly one of the newest additions to your product or service promotional toolbox. According to Wyzowl statistics, 63% of businesses have started using video content marketing. Out of those 82% of businesses feel video marketing is an important part of their strategy.
Here are 8 reasons why you should start using video marketing for your business right now:
Videos improve the conversation rate and sales:
Vision is our most dominant sense.
Videos show great Return on investment (ROI):
83% of businesses say that videos provide a good return on investment. Even though video production is not yet the easiest nor cheapest task, it pays off in the long run.
Videos build trust:
Effective marketing videos present your products in a conversational form.
Videos appeals to mobile users:
YouTube reported that mobile video consumption rises 100% every year. Since people like to watch videos on the go, and the number of smartphone users is growing, your video audience keeps getting bigger and bigger.
Google loves videos:
Videos allow you to increase the time spent by visitors on your site. Therefore, longer exposure builds trust and signals search engines that your website has great content.
Video Marketing explains the whole lot:
Are you launching a new product or a service? Create a video to show how it works
Video engages all buyers:
The modern-day customer wants to see your product in action. Video preference is one of the most important driving forces of using video in your content marketing.
Videos encourage social shares:
Fun entertaining videos encourage social shares.
Video advertising is becoming more and more within your means and extensive. If you are looking to do some video marketing for your business, give us a shout today to set up an appointment.